USER EXPERIENCE

Where will you go next?

Where will you go next?

Companion Book

Companion Book

Conference program

Conference program

Conference map #2

Conference map #2

Conference map #1

Conference map #1

In defense of maps

In defense of maps

EVENT NAVIGATION

As part of a team managing a technology conference, I wanted to blend digital platforms and physical resources to increase attendance and diversify the audience. The choreography of information included design collaboration and occurred over a 7-month lead period. Communication was cross-platform, from hard-copy invitations, tickets, and a 16-page guide book, to social media postings, online updates and press releases.

HAND-HELD CONFERENCE BOOK

HAND-HELD CONFERENCE BOOK

EASY TO CARRY

EASY TO CARRY

GOALS + NETWORKING

GOALS + NETWORKING

SCHEDULE

SCHEDULE

VISUAL ELEMENTS

VISUAL ELEMENTS

TAKE-AWAYS

TAKE-AWAYS

TICKETS

TICKETS

TOURS
Physically directing people through new buildings and cities as a tour guide has informed the way I think about guiding people to a decision. Steering people through concepts of history and helping them see a contemporary relevance for themselves helps me to relate, empathize, and capture imagination. Visually, the design aspect of this can be seen in a tour book I co-created with an illustrator, introducing Impressionist concepts.

TAKE-A-WAYS

  • Maps enable people to comprehend a task, whether it's asking them to relate to an event 300 years ago, in the distant future, or an event taking place tomorrow. 

  • Blend digital interfaces with physical 
    materials.

  • A hand held conference booklet  (that fits easily in a pocket  or purse) doesn’t break
    if it is dropped.

  • Digital platforms and physical resources, when used together, widens the possibilities of audience diversity.

EXPERIENCE

// Annual Conferences

// Guided tours

// Client Egagement

// Social media

// Interactive education